Srishti
Bose
Portfolio 2023
Data analysis, design & content strategy
WHO I AM
I am a Content Strategist at the intersection of data, design, and storytelling.
My name is Srishti. I am a Content Strategist at the intersection of design, storytelling, and technology. I believe in solving problems with collaboration and pragmatism- engaging with stakeholders at all levels - to deliver solutions built on exceptional user experience.
I come from a non-traditional background, having changed careers from corporate law to product and content. Even as a lawyer, I moonlighted as a freelance content strategist, leading several successful digital projects.
During the pandemic, I decided to quit law to pursue my passion for media products full-time. Beyond my creativity and strong design sensibilities, I bring lawyerly rigor, patience for in-depth research, and an analytical mindset that gives my clients their critical wins.
I'm currently pursuing a Master's program at Northwestern's Medill School in Media Innovation and Content Strategy (STEM), a program that is in many ways preparing me to work at the nexus of technology innovation and content.
I am also passionate about minimalism as a design and cultural philosophy and often find myself applying a ‘minimalist’ approach to problem-solving and decision-making.
My Background
Medill School of Journalism at Northwestern University
M.S. in Journalism (Media Innovation and Content Strategy specialization), 2023
Rajiv Gandhi National University of Law
Bachelor of Arts and Law, 2017
Skills
- Media product management
- Content strategy & and design
- Audience and content analytics
- Data analytics
- UI/UX design
- User research
- Content creation
- Project management
- Visual branding
- Figma
- GA4
- Mailchimp/Substack
- Instagram marketing
A media product inspiring civic action
Digital Product Management
+ Human Centered Design
+ Content Strategy
- I managed a group of Northwestern students to build a prototype app 'DoGood'.
- In our interviews, Gen-Zers at Northwestern highlighted a growing sense of loneliness accompanied by a desire to engage with their community more deeply.
- DoGood allows Gen-Zers to find local volunteering opportunities, dive deep into new causes, share their community action on their socials, and understand their social impact through hours spent or monetary impact created.
- See: Business Pitch
- See: Figma prototype
PROJECT management + content strategy
+ web design
An interactive microsite on discrimination against women
A think tank wanted their technical and data-heavy report on the state of discrimination against women in India to be accessible to the mainstream audience.
I managed a team of 4 (an animator, illustrator, and developer) to create an interactive micro-site. I did the art direction, wrote the copy, oversaw the work of the team, and liaised with the clients from concept to launch.
A digital magazine best described as a 'local internet gallery'
Digital Product Management
+ Content Strategy & DESIGN
Museums and art remain inaccessible to young people in urban India, and this gap was especially evident during Covid. In 2018, I co-founded Unography Magazine™️ a digital e-zine focused on making art approachable on the internet. Unography blends a clean aesthetic with compelling content that has resulted in a loyal community and some incredibly meaningful testimonials.
Our content includes curated art, original commentaries, and interviews with artists and activists all over the world.
We've published over 50+ editions of the magazine's newsletter
We have a social media with 18K+ followers on Instagram
Content Strategy
Content production for a fashion magazine
Mob Journal came to me during the pandemic to expand its content into multi-media channels. I built a strategy focused on artists and art movements all over the world.
I created newsletters, video essays, and podcasts. In the samples below you can hear my voice and get a sense of my art direction/curation.
CULTURE EDIT - Surrealism
MOBTALK EP 03 - Jhalin Knowles
MOBTALK EP 04 - Sophie
Podcasting
CONTENT STRATEGY + CREATION
Conversations on healthy masculinity are rare in India. I worked with the producers of the New Manifesto (Motor Mouth Podcasts), a first-of-its-kind healthy masculinity podcast based out of India. I helped the team with their scripts, content strategy, and their branding.
Writing
CONTENT STRATEGY + CREATION
2022 - The Site Magazine, Toronto, Canada
What I do
- Build and test digital prototypes
- Create engaging stories using interviews and data
- Understand your audience deeply to build content centred around their needs
- Create video essays, podcasts, newsletters
- Build a minimalist/luxe brand
for
Inquiries
